What is the modern NAICS equivalent for SIC 7331?

Q: What is the modern NAICS equivalent for SIC 7331?

SIC code 7331 maps to the following modern 2022 NAICS codes: 541860 - Direct Mail Advertising, 513120 - Periodical Publishers, 513110 - Newspaper Publishers, 513199 - All Other Publishers, 516210 - Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers, 519290 - Web Search Portals and All Other Information Services, 513140 - Directory and Mailing List Publishers, 513191 - Greeting Card Publishers, 513130 - Book Publishers.

Registry · SIC Index · Group 73

SIC 7331 — Direct Mail Advertising Services

SIC 7331 is 'Direct Mail Advertising Services', a 4-digit Standard Industrial Classification (SIC) code under Major Group 73: Business Services (Division I: Services); it maps to modern 2022 NAICS code(s): 541860 (Direct Mail Advertising), 513120 (Periodical Publishers).

Description & Classification

SIC code 7331 representing 'Direct Mail Advertising Services' is an industry category in the Standard Industrial Classification (SIC) system under U.S. OSHA and Federal procurement registers.

Modern NAICS Crosswalk

Trace the modern equivalent classifications in the 2022 North American Industry Classification System (NAICS) database:

NAICS 541860 - Direct Mail Advertising (via SIC1987:7331→NAICS1997:54186→2002:541860→2007:541860→2012:541860→2017:541860→2022:541860)
NAICS 513120 - Periodical Publishers (via SIC1987:7331→NAICS1997:51114→2002:516110→2007:519130→2012:519130→2017:519130→2022:513120)
NAICS 513110 - Newspaper Publishers (via SIC1987:7331→NAICS1997:51114→2002:516110→2007:519130→2012:519130→2017:519130→2022:513110)
NAICS 513199 - All Other Publishers (via SIC1987:7331→NAICS1997:51114→2002:516110→2007:519130→2012:519130→2017:519130→2022:513199)
NAICS 516210 - Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (via SIC1987:7331→NAICS1997:51114→2002:516110→2007:519130→2012:519130→2017:519130→2022:516210)
NAICS 519290 - Web Search Portals and All Other Information Services (via SIC1987:7331→NAICS1997:51114→2002:516110→2007:519130→2012:519130→2017:519130→2022:519290)
NAICS 513140 - Directory and Mailing List Publishers (via SIC1987:7331→NAICS1997:51114→2002:516110→2007:519130→2012:519130→2017:519130→2022:513140)
NAICS 513191 - Greeting Card Publishers (via SIC1987:7331→NAICS1997:51114→2002:516110→2007:519130→2012:519130→2017:519130→2022:513191)
NAICS 513130 - Book Publishers (via SIC1987:7331→NAICS1997:51114→2002:516110→2007:519130→2012:519130→2017:519130→2022:513130)

Classification Details

SIC Code	7331
Industry Title	Direct Mail Advertising Services
Division	Division I: Services
Major Group	Major Group 73: Business Services
Source / Verified	US Census 1987 SIC Concordance / 2026-06-28

Related Resources & Compliance Guides

Further regulatory reference links for legacy SIC code 7331:

SIC Codes Complete Compliance Guide — Detailed history and active legal applications of the SIC classification framework.
Why Legacy SIC Codes Persist Guide — How credit systems and the SEC still rely on SIC metadata.
SIC ↔ NAICS Crosswalk Tool — Trace industrial code conversions dynamically.
SIC Major Group 73 Hub — View other legacy industries in this business division.

Related Industries in Major Group 73

7311 - Advertising Agencies...7312 - Outdoor Advertising Services...7313 - Radio, Television, and Publishers’ Adver...7319 - Advertising, NEC...7322 - Adjustment and Collection Services...7323 - Credit Reporting Services...7334 - Photocopying and Duplicating Services...7335 - Commercial Photography...

Frequently Asked Questions (FAQ)

What industry does SIC code 7331 represent?

What is the modern 2022 NAICS mapping for SIC 7331?

SIC code 7331 maps to modern NAICS codes: 541860 - Direct Mail Advertising, 513120 - Periodical Publishers, 513110 - Newspaper Publishers, 513199 - All Other Publishers, 516210 - Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers, 519290 - Web Search Portals and All Other Information Services, 513140 - Directory and Mailing List Publishers, 513191 - Greeting Card Publishers, 513130 - Book Publishers.